If you’re reading this Wiki article, thank you for considering building a solution for customer-facing and employee-facing teams.
This article explains what it takes for an app to be published on the Freshworks Marketplace.
Pre-read: App Submission Process
Motivation
Businesses using Freshworks products rely on them to improve outcomes across Sales, Marketing, Support, IT, and HR. Apps are a key way to extend and customize Freshworks—so customers can adopt solutions they trust and scale with confidence.
To maintain that trust, we follow a structured app review process to ensure apps meet business expectations and quality standards before they are listed on the Marketplace.
App review process
The app review process typically takes about a week. It may take longer if changes are required from the developer.
Marketplace Listing (Free/Paid)
Submit apps on App Management Portal
| Host | Guidelines | Listing | Paid App support |
|---|---|---|---|
| Freshdesk | App Review Guidelines | App Submission | |
| Freshservice | App Review Guidelines | App Submission | |
| Freshsales / Freshworks CRM | App Review Guidelines | App Submission |
Post submission
After submission, your app goes through three review tracks in parallel:
- Code review (source code and security)
- Quality assurance (functional testing and baseline web security checks)
- Content review (listing content and required details)
If improvements are needed, the App Review team will reach out to you.
- You’ll be contacted using the email address provided during submission. In some cases, the team may request clarification or a short demo of the app.
- Keep an eye on both email addresses you provided:
- Support email (for users to contact you)
- Alternate email (for Freshworks to communicate review updates)
- Your app may show a Rejected status in the App Submission Portal. The rejection reason will be shared, and you can continue the discussion over email or a project management tool.
- Note: A system automatically checks code coverage immediately after submission. Apps with less than 80% code coverage are rejected at this step.
- You can resubmit the app once the required updates are completed.
Once all review steps are complete, the App Review team will publish the app on the Marketplace.
Read further
Code Review Guidelines: The secret sauce to listing Marketplace apps in record time
We’re continuously improving the app review process. Please share feedback to help us make it more seamless.